ABOUT THE PROJECT

ABOUT THE PROJECT

Oaktoberfest celebrates the history, the flavors, and the people of the Bay Area. Oakland’s Dimond District hosts this one-of-a-kind Fall Festival (combining Oaktoberfest with Oakland), welcoming thousands with craft beer & food, entertainment, arts, and ecology.

The Dimond continues a tradition as an entertainment destination, begun in the early 1900’s when Beer Gardens and German vacation resorts lined the boulevard. Yearly, Oaktoberfest gets over 35,000 people out to the district to bring more awareness to local businesses while generating a unity to the neighborhood.

Managing design hand off from previous designer

Managing design hand off from previous designer

Get up to speed on legacy brand

Get up to speed on legacy brand

Short window of time, with tight deadlines

Short window of time, with tight deadlines

Working with a remote team

Working with a remote team

Creating ads for third parties

Creating ads for third parties

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POSTER DESIGN

POSTER DESIGN

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Consistent Design

Consistent Design

Manage Multiple Versions & Sizes

Manage Multiple Versions & Sizes

Sponsor Ad Placement for Over 45 Companies

Sponsor Ad Placement for Over 45 Companies

PRINT ASSETS

PRINT ASSETS

Extending the brand across all  social media is always smart, and keeping your marketing is a consistent reminder to your followers you keep up with your brands message everywhere.

Extending the brand across all  social media is always smart, and keeping your marketing is a consistent reminder to your followers you keep up with your brands message everywhere.

Instagram Assets

Instagram Assets

Facebook Headers and Logo Mark

Facebook Headers and Logo Mark

Twitter Headers and Logo Mark

Twitter Headers and Logo Mark

WEB ASSETS

WEB ASSETS

Extending the brand across all  social media is always smart, and keeping your marketing is a consistent reminder to your followers you keep up with your brands message everywhere.

Extending the brand across all  social media is always smart, and keeping your marketing is a consistent reminder to your followers you keep up with your brands message everywhere.

Instagram Assets

Instagram Assets

Facebook Headers and Logo Mark

Facebook Headers and Logo Mark

Twitter Headers and Logo Mark

Twitter Headers and Logo Mark

East Bay Express Digi-bang Digital Ads

East Bay Express Digi-bang Digital Ads

Web Ad Buy Assets

Web Ad Buy Assets

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EVENT RECAP

EVENT RECAP

Overall attendance was up this year %10 from the previous year, with well over 35,00 people showing up each day. The festival went smooth, with 4 stages of music and tons of vendors and businesses making record profits.

HIGHLIGHTS

HIGHLIGHTS

Over 35,000 People

Over 35,000 People

Multi Day Music Festival

Multi Day Music Festival

Live music

Live music

Let's Design a Festival

Looking to refresh your brand, and take your message across all social media? We would love to help you repaint the walls and let everyone know all about you in the cleanest and most fun way!

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