GOAL OF THE PROJECT
Moving into 2019 Bay Area DJ & Producer J Boogie approached us with a desire to update his look, which would extend from his website through his social media and email messaging. The goal, a fresh design look focusing on the tropical sound he is producing these days with imagery that work with his legacy brand.
Our main work was coming up with the imagery, using pastel colors and a mixture of tropical leaves and soft brush highlights to form a consistent look across all his platforms.
There was a strong desire to have the site mostly a one page resource covering all the main elements in his world. The second main objective was highlighting a new video he had produced with the music company Pandora as well as all his releases. Last, Justin had a strong desire that the website was responsive, and looked good across all platforms.